Who We Are

At Burns Design Strategy, we believe in life-centered design and the power of bringing people together to solve complex challenges through design thinking. Our mission is to help organizations foster collaboration, drive innovation, and create meaningful solutions that put people first.

Founded by Holly Anne Burns, Burns Design Strategy offers:
✔ Tailored design strategy services to help organizations navigate change and innovation
✔ Leadership and mentoring workshops that empower teams to think creatively and strategically
✔ Executive coaching to develop design-driven leadership skills
✔ Cross-disciplinary collaboration that bridges design, business, and technology

Meet Holly Anne Burns

Holly is a design thinking expert with a passion for helping teams unlock their creative potential. She specializes in:
✔ Leading engaging, results-driven workshops and training programs
✔ Applying empathetic, life-centered design to real-world business challenges
✔ Guiding organizations to foster collaboration, innovation, and resilience

Holly launched Burns Design Strategy in 2022 while working as a Teaching, Learning, and Technology Specialist at the University of Wisconsin-Madison’s Master’s in Design + Innovation program. After four years in product development and over a decade leading interdisciplinary teams across design disciplines, she took the leap into full-time entrepreneurship in 2023.

Today, Burns Design Strategy is dedicated to helping teams harness design thinking to drive meaningful innovation and create lasting impact.

Let us help you discover your innovation.

Are you here for something else? To learn more about the “You Are” campaign click here.

If you are inspired by the “You Are” campaign and want to buy a book, visit our “Buy the Book” page.